Foreign companies looking to find strategic alliances or partnerships in the UAE by mitigating investment risks can follow these steps:

1- Market Research:
Conduct thorough research on the UAE market to identify potential partners who align with your business goals. Consider factors like industry, size, reputation, and location.

2- Trade Associations and Chambers of Commerce:
Join relevant industry associations and chambers of commerce in the UAE. Attend events, seminars, and networking sessions to connect with potential partners.

3-Legal and Regulatory Compliance:
Understand the legal and regulatory requirements for forming partnerships in the UAE. Consult with legal experts to ensure compliance with local laws.

4-Business Consultants:
Hire local business consultants or advisors who have knowledge of the UAE market and can help identify suitable partners.

5- Online Platforms:
Utilize online platforms and directories that connect businesses seeking partnerships in the UAE. Websites like UAE Business Directory and Dubai Business Pages can be helpful.

6-Government Initiatives:
Explore government initiatives and programs that promote foreign investments and partnerships in the UAE. These may provide valuable resources and incentives.

7-Trade Shows and Expos:
Participate in trade shows and exhibitions in the UAE related to your industry. These events offer opportunities to meet potential partners and customers.

Attend business networking events, conferences, and seminars in the UAE to build relationships with local businesses and entrepreneurs.

9-Local Representatives:
Consider hiring local representatives or agents who can help facilitate introductions and negotiations with potential partners.

10-Due Diligence:
Conduct thorough due diligence on potential partners to assess their financial stability, reputation, and compatibility with your business.

11- Engage Professional Services:
Engage legal, financial, and cultural experts who can guide you through the process of forming alliances or partnerships in the UAE.

12-Build Relationships:
Building trust and strong relationships is essential in the UAE business culture. Take the time to understand the local customs and etiquette.

Remember that forming partnerships in the UAE may involve cultural nuances, so it’s crucial to be patient, respectful, and open to local practices and expectations. Additionally, seeking professional advice and assistance can greatly facilitate the process.

Note – The above information is provided generally and should not be considered a formal legal or business advise. If you are a foreign company and need to enter UAE market, please contact our professionals at

Shakeel A. Mian
Managing Partner
Prudential Middle East
WhatsApp 00971 50 2128798